SFF: 2010 Executive Summary

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This summary of key findings and takeaways from our SUBSCRIBERS, FANS, & FOLLOWERS series will help you reap the benefits of our comprehensive research and apply those research findings to your interactive marketing strategies.

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Inside this report, you'll learn:

Why Twitter users are 3x more likely to impact brands online
Why nearly 40% of consumers choose to "like" brands on Facebook
The truth about commonly-held social media myths