Consumers Are Integrated. Marketers Are Siloed.
Break Down the Barriers with ExactTarget's Social Media Suite
You get it: consumers have a megaphone. They're actively talking about your brand across channels like Facebook, Twitter, and the real-time web. But they're also engaging on mobile devices and sending emails. Social doesn't live in a silo with your customers—and it can't live in a silo within your organization.
At ExactTarget, we understand that consumers are integrated while marketers remain siloed. And we're committed to breaking down those barriers. We're the only interactive marketing organization to have proactively acquired the leading social media provider, CoTweet, setting up the industry's one and only Social Media Lab. At the Lab, we're dedicated to helping the world's top brands through research and product development, and we empower our clients to create evangelists for their brands not just cross popular social networks—but across all interactive channels.
Through the Interactive Marketing Hub™, the world's best brands—like Sprint, Southwest Airlines, Coca-Cola, Delta, Citi, and Starbucks—rely on ExactTarget's Social Media Suite to successfully interact with customers across the real-time web. With a focus on building relationships, we offer a variety of intuitive ways to interact in the social space—from a HubExchange partnership with Klout to Twitter and Facebook integrations through SocialEngage and SocialPages.

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Combine channels and break down silos with our new whitepaper, Unsiloed.
Did You Know...
50% of U.S. adults now use social networking sites, according to a new study conducted by Pew.
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Learn how SocialPages puts Facebook fan page management back in your hands. Get the data sheet.