Manage the Mobile LifecycleRun cross-channel mobile marketing campaigns with the Salesforce Marketing Cloud and manage every aspect of the customer journey with a mobile-first mindset. Run automated mobile campaigns with Journey Builder and segment your audience for highly relevant messages with Contact Builder and Audience Builder.
Engage via Mobile Messages
Engage customers in the moment, send real-time alerts, and deliver transactional notifications with easy-to-use mobile messaging. Ready-made SMS and MMS templates and a drag-and-drop interface let you create any kind of mobile message — from mobile tickets and coupons to customer service updates and surveys. Learn More
Drive Mobile App EngagementYour customers have dozens of apps competing for their attention on every smartphone and tablet. Increase app engagement and drive mobile commerce with targeted mobile app alerts. Take your app strategy to the next level by building on the Salesforce1 platform. Learn More
Utilize Geolocation Technology
Trigger interactions at exactly the right time and place, enhancing the customer journey with personalized mobile experiences that are triggered when your customers are within a targeted geographic range. Learn More
Extend your reach with Group Messaging
Mobile marketing trends move quickly. Millions of consumers across the globe are engaging on group messaging apps, such as LINE and WeChat. Digital marketers not only need to be present on these new channels but ready to engage in personal 1-to-1 conversations with their followers.GroupConnect is a new mobile marketing automation solution that extends customers journeys into group messaging apps. Marketers can engage in conversations like never before. Learn More
Build Branded Content with CloudPages
Take your mobile app experience to the next level by engaging users with promotions, offers, and images. Using MobilePush + CloudPages, send rich content like images, videos, and forms directly to subscribers’ phones with a single push message. Easily create branded multi-media content for the web or mobile — no advanced programming knowledge required. Learn More
Behind every device, there’s a customer. With connected devices, lines between the physical and digital worlds cross paths. Marketers today manage more screens and use more utility-based and traditional marketing efforts to connect with their customers than ever before. Salesforce Marketing Cloud allows customers to power connected solutions that react to online and offline customer actions in real time.
Build on Powerful APIs
Create and automate custom mobile marketing solutions — like personalized daily appointment alerts, order confirmations, and travel updates — with mobile APIs. Power real-time interactions with your customers by integrating CRM data, marketing analytics, and other business software with mobile campaigns.