Our global mobile marketing solutions deliver a fluid brand experience that takes advantage of your customers’ ever-changing context, from smartphone to tablet to laptop.
Established Mobile Leader
Today’s top brands—like Papa John’s, Oakley, Scotts Miracle-Gro, Moneysupermarket.com, Microsoft, and Nike—partner with ExactTarget to deliver industry-best mobile marketing. Our mobile solutions connect businesses with on-the-go consumers in 80 countries around the world. In addition to being active in the CTIA and Mobile World Congress, and sponsoring the Mobile Insider Summit and International CES, we’re honored to be the first North America Premier Member of the Mobile Marketing Association.
Easy-to-Use Mobile
Intuitive mobile marketing starts here. ExactTarget’s cloud-based software makes it easy for you to create, target, send, and track all mobile messaging, including SMS, push, and email campaigns. Because every digital channel converges on a customer’s mobile device, you need a mobile marketing solution that lets you manage every channel just as seamlessly.
Ready-made SMS templates
MobileConnect™ gives you seven different SMS templates to easily create any type of mobile campaign—from mobile tickets, alerts, and coupons to transactional messages and surveys.
Step-by-step guidance
ExactTarget Playbooks provide step-by-step instructions to help you build new mobile marketing campaigns with MobileConnect or MobilePush, no matter your level of technical skill.
Automations
Make your mobile and SMS marketing campaigns more efficient by automating SMS messaging, push notifications, or email. Save time and resources with "set it and forget it" functionality in your mobile marketing.
Powerful Mobile Platform
Our mobile marketing solutions are built on the most powerful and dependable platform in the industry—trusted by the world’s top mobile brands. As a 12-year-old, publicly traded company with more than 2,000 employees on five continents, we’re proud to run the most sophisticated interactive marketing platform on the market.
Sophisticated data capabilities
Since MobileConnect and MobilePush are built on the Interactive Marketing Hub, all your data lives in one place. Gain a single view of each customer across channels.
Reliable Fuel™ Platform
MobileConnect and MobilePush—along with ExactTarget Email—are built on Fuel, our industry-leading cross-channel marketing automation platform. Learn more about Fuel.
Advanced APIs
Make your life a few clicks easier by implementing automation in your mobile messaging. Use REST APIs to send or refresh a list, perform an import, trigger a send, or complete a web-based opt-in.
Trusted by
Today’s top brands—like Papa John’s, Oakley, Scotts Miracle-Gro, Moneysupermarket.com, Microsoft, and Nike—partner with ExactTarget to deliver industry-best mobile marketing.
Leading Mobile Expertise
You want to succeed in the rapidly evolving mobile space—which means not only acquiring and onboarding new customers, but engaging them with more data-driven messaging. ExactTarget’s team of mobile experts can help you get there. We match innovative ideas with industry-leading software to give you the tools, advice, and best practices you need to excel in mobile marketing.
Services and support
With a 200+ person services division—including a specialized mobile-focused team—we’re here to help. Our follow-the-sun support means you can talk to a real person 24 hours per day, seven days per week, 365 days per year.
Acclaimed software
Our marketing software is recognized by press and analysts as innovative and easy to use. The Forrester Wave™: Cross-Channel Campaign Management, Q1 2012 report found that ExactTarget clients praise our usability and scalability.
Shaping mobile
In addition to being active in CTIA - The Wireless Association, Mobile World Congress, and sponsors of Mobile Insider, we’re honored to be the first North America Premier Member of the Mobile Marketing Association.
Mobile R&D
Mobile is evolving quickly. ExactTarget invests more into our mobile research and development than any organization in the industry—which means you get a product that stays ahead of the next big thing.
Global and Local Scale
ExactTarget Mobile and SMS marketing scales to fit all sized marketing programs—from small organizations to global enterprises, mobile newbies to mobile gurus. ExactTarget powers mobile campaigns for thousands of brands, sending and receiving billions of SMS, push, and mobile-optimized email messages through our system every month.
80 countries; unlimited apps
Create, send, and track SMS marketing programs in 80 countries—or just one—with MobileConnect. Manage an unlimited number of mobile apps and push messaging across iOS and Android platforms with MobilePush.
Easy campaign management and tracking
Quickly manage short codes, add keywords, and edit customer lists within MobileConnect. Access real-time reporting on your mobile performance, including summaries of opt-ins, opt-outs, messages sent, and delivered.
400+ user permissions
Are you a franchise or large organization with multiple business units? ExactTarget lets you implement more than 400 permission settings across mobile applications, allowing you to adjust on an individual or departmental level.
Multiple languages supported
Our cloud-based mobile marketing software is available in English, Brazilian Portuguese, French, and French Canadian to support the varying needs of your international teams.
