It's nice to meet you.
For more than a decade, it’s been our mission to serve and inspire marketers of all industries and organizational sizes by helping them better communicate with their customers. Marketers at our core, we’ve always believed in the power of relevant and targeted digital marketing communications. It’s in our DNA. It’s who we are. Simply put, we are markETing.
In our founding days, we revolutionized how marketers built customer relationships using email. Today, we’re again transforming how businesses connect with their consumers using data-driven digital marketing across all channels, at scale.
Marketers at our core, we’re driven by a single mission: to inspire and enable organizations to leverage digital marketing to drive phenomenal business results.
But that doesn’t mean our approach has changed. While we’re fortunate to be the global marketing SaaS leader, the same entrepreneurial spirit, innovative technology, and commitment to customer success—fondly known as our "Orange" culture—drive us today as they did back then.
What does it mean to be Orange? It means we recruit highly-motivated, creative self-starters and that we’re inspired to create our own destiny, as opposed to following in the footsteps of others. We also live by eight core values that date back to our founding days, which include being easy to do business with and making clients look like heroes. Giving back is also a large part of who we are. Learn how the ExactTarget Foundation has been working to fuel hunger relief, education, and entrepreneurship since 2011.
ExactTarget core values:
- Treat people well
- Be easy to do business with
- Stay true to permission
- Make clients look like heroes
- Empower marketers through software
- Make decisions like an owner
- Have an entrepreneurial spirit
- Pursue our goals as a team
From the paint on our office walls to the smiles on our employees' faces, we’re committed to helping the world’s best brands achieve phenomenal business results. And as technology evolves and mediums change, no one better understands the challenges you face. We’re marketers too, and we believe we’re uniquely equipped to help you. Ready to transform your business through the power of digital marketing?