Your One-Way Ticket To Phenomenal Results
ExactTarget Serves World-Class Travel and Hospitality Companies
Relevancy has always been important to your bottom line. And today more than ever, you have access to a lot of subscriber data. After all, with an average of 600 Tweets, 34,000 Google searches, and 700 Facebook posts per second, you need a way to use that information to drive relevancy, transactions, and overall revenue.
Regardless of your organization's size, business challenge, or technical expertise, our Travel and Hospitality Solutions can help you immediately improve your marketing efforts using a variety of channels across the real-time web. Our interactive Platform allows you to honor individual subscriber preferences, without having to work across multiple databases or systems. And that means you can more easily and efficiently meet the demands of today’s consumers and their expectations for instantaneous information. Plus, we'll manage your subscription and profile centers for you, so you'll never have to worry about sending messages to uninterested customers.
Brands Like Vegas.com Trust ExactTarget To:
- Deliver triggered, time-sensitive alerts—like booking confirmations, deals, flight updates, and recommendations—through a variety of channels, including email and SMS.
- Gain a 360-degree view of their customers. With ExactTarget's Enterprise Edition, we consolidate customer data, making it accessible across entire organizations.
- Extend their reach to social media, where our tools make it easy for brands to share deals, messages, and promotions across sites like Facebook, Twitter, and MySpace.
- Boost revenue by cross-selling and up-selling to customers in transactional messages, using relevant web analytics or CRM data to advertise attractions, hotels, or rental car information based on an upcoming trip.
- Create automated loyalty programs that recognize birthdays or anniversaries, offer promotions to customers, or inform them about new products or services offerings.
- Create automated drip campaigns around a particular transaction, providing customers with a packing list prior to a trip, the weather forecast of their destination, or other relationship marketing tactics.
Travel and Hospitality Solutions That Make a Difference
With ExactTarget, you're in good hands. We speak the travel and hospitality language, and our solutions can be applied to the smallest travel agency or the largest airline in the world. We're committed to helping you drive site traffic, transactions—and ultimately—higher customer lifetime value.