At Connections 2014, Lynn Vojvodich, Chief Marketing Officer for salesforce.com, was joined on the main stage by marketing leaders from three of the world’s top brands. Here is a recap of the top 10 takeaways from their conversation—things we learned … Read the rest
In the world of Twitter and social media there are millions of 140 character quotes being shared daily. They consist of thoughts around innovation, consumer mobility, stats, inspiration, and sometimes Kayne West. I find that most inspiration is shared through … Read the rest
As a marketer, you manage and promote a brand. As a consumer, many brands promote themselves to you. But there is one brand that you carry with you 24 hours, 7 days a week: your personal brand.
A recognizable and … Read the rest
We’ve had a whirlwind of a week at Connections 2014 in Indianapolis. From the concert on the first night to Mindy Kaling’s hilarious and inspiring closing talk, there’s been plenty to share on social.
Here were a few top … Read the rest
It was standing room only in the Main Stage area as Mindy Kaling delivered the closing Connections 2014 keynote address to an 8,000-member audience. The audience was so excited to welcome Mindy to the conference that cheers erupted as she … Read the rest
The customer journey is comprised of a thousand moments.
Jeff Rohrs, Vice President of Marketing Insights at the ExactTarget Marketing Cloud, presented on this idea of making the most out of mobile moments along the customer journey in one of … Read the rest
John Green gave Connections attendees an authentic look into his personal journey. He kicked things off showing a picture of his teenage self, sporting his academic decathlon metals and a gold bow tie. “I was a nerd when I was a kid.” Green … Read the rest