Even though Christmas Day is five months away, the first signs of holiday season have started hitting inboxes as marketers deploy their “Christmas in July,” “Black Friday in July,” and “Cyber Monday in July” campaigns. Even if you’re not sending … Read the rest
So by now we’ve all heard about the single view of the customer and sending 1:1 messages, but what about marketing, sales, and service working together, in harmony, to enhance that single view and drive the customer journey? What if … Read the rest
Each Thursday at 11 a.m. EST, marketers from around the world join the ExactTarget Marketing Cloud user community on Twitter for a conversation about trends and campaign ideas across the digital marketing industry. We call the virtual coffee chat the … Read the rest
There are a lot of things that truly never do go out of style; things like vinyl records, good manners, the “little black dress,” and… book clubs? Yes.
We began our workplace marketing book club in 2013. The first selection, … Read the rest
It seems the days of handing a stack of tiny pieces of paper to the cashier at the grocery store are coming to a close. That doesn’t mean that people don’t still love the rush of seeing those dollars deducted … Read the rest
As the famous playwright once said, “The world is a stage, and the men and women merely players”. Whether you’re a theatre buff or not, this statement is often true in life, especially when searching for a new job.
Think … Read the rest
The ExactTarget Marketing Cloud team invites you to participate in our #ETcafe Twitter chat every Thursday from 11 a.m. – 12 p.m. ET, where we discuss emerging topics and trends from across the digital marketing world. The virtual coffee chat … Read the rest
Don’t miss our award-winning musical lineup at the digital marketing event of the year. We’re excited to announce the performers of the Connections 2014 Music Festival!
Want to save $300 on Connections registration? Get a full conference Early Bird pass … Read the rest
Every other channel wishes they were email. It’s used by nearly everyone. People begin and end their days with it. They carry it with them wherever they go on their smartphones. It’s one-to-one. It can be automated. It’s fairly trackable. … Read the rest
You may recognize seven-time Grammy Award winner will.i.am from his latest album #willpower, as the front man for pop group The Black Eyed Peas, or from his various roles in movies such as X-Men Origins: Wolverine, Madagascar 2:Escape to Africa, and Rio. But … Read the rest